M Winter ISPO 2011: Day 1 - International Delights
by Danny Milks & Kristin Tennessen
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We are delighted to report from ISPO - the International Sports Trade Show in Munich, Germany. This is the first year Backpacking Light has covered ISPO, so we’ll ease you in with a few facts. ISPO has over 2,200 exhibitors representing 45 countries. 64,000 visitors come from 117 countries to attend the four-day event. In comparison, this year’s winter Outdoor Retailer had 6,875 attendees representing 33 countries, plus 10,061 people working at the exhibits. ISPO began 71 years ago, while Outdoor Retailer is 22 years young.
Our focus during the next few days will be reporting on lightweight and innovative gear and apparel that is generally not available in the US market. Since the companies that develop these products might be unfamiliar to many readers, we will add a little extra background information for context.
- Climbing Technology
- Red Fox
- Inov-8 Ltd., UK
- ATK Race
- Sir Joseph
# WORDS: 1940
# PHOTOS: 17
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