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How to safely remove logos?
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Will Newton
(Newts) - MLife
How to safely remove logos? on 11/14/2013 12:36:48 MST Print View

I don't know about the rest of you, but I hate massive chest logos: I don't like being an ambulatory billboard, I dislike having 'branded memories' in photos, and I'd like to be able to wear some of my Arcteryx or MHW functional pieces in semi-sketchy neighborhoods near me without a logo making me a more obvious target.

Anyone have tips or success stories for safely removing laminated logos?

Justin Baker
(justin_baker) - F

Locale: Santa Rosa, CA
Re: How to safely remove logos? on 11/14/2013 12:38:15 MST Print View

Have you tried adding heat? That can sometimes soften them up and make it easier to pull off.

Will Newton
(Newts) - MLife
Heat! on 11/14/2013 12:41:43 MST Print View

Good thought. The Outdoor Gear Lab guys mentioned that their MHW Ghost Whisperer logo came off in the wash, but I'd prefer not to unnecessarily wash something a bunch of times. I guess the trick is not to melt the fabric. Where is Richard? We need a chart: A New Paradigm For Measuring Melting Points Of Expensive Jackets!

Delmar O'Donnell

Locale: Between Jacinto & Gorgonio
Agree! on 11/14/2013 12:44:54 MST Print View

Agree! If a company wants me to advertise for them, they can pay me! I've taken a color-appropriate sharpie to stitched logos, particularly on black clothing. Might also work for laminated logos you can't remove? (Wait a second, this is BPL. Aren't we going to have an extended discussion on the unethicality and moral turpitude of removing logos? Joking! Just joking!)

Edited by Bolster on 11/14/2013 12:59:46 MST.

Nick Gatel
(ngatel) - MLife

Locale: Southern California
Re: How to safely remove logos? on 11/14/2013 12:48:09 MST Print View

I don't care for them.

But my time is too valuable to be spending time removing them. Since I usually hike alone, no one knows what brand I wear. My wife doesn't know the difference between Patagonia or Coleman, so there is no discussion about how much did that cost.

Will Newton
(Newts) - MLife
Sharpies & significant others on 11/14/2013 12:57:32 MST Print View

Delmar, I've done that with a few things, but I'm a designer, and am easily bothered by small visual details. I'll know it's there, and yes, that's a wonderful first-world problem to have. For *embroidered* logos, though, agreed, it's the only way to go.

Ah, Nick, you've put your finger on the other and possibly best reason to remove them. 'This old thing? Oh, I picked that up at a yard sale." ;)

David Thomas
(DavidinKenai) - MLife

Locale: North Woods. Far North.
Free advertising. on 11/14/2013 13:29:20 MST Print View

Everyone cites Nike when they talk about companies not just getting free advertising but actually charging people to advertise for them by wearing t-shirts, etc, with their logo.

But there is only one company's logo that any significant number of people willing pay to have TATTOOED onto their body - Harley Davidson.

Dale Wambaugh
(dwambaugh) - MLife

Locale: Pacific Northwest
Re: How to safely remove logos? on 11/14/2013 13:40:30 MST Print View

Nearly every time I have tried I regretted it. It ends up leaving a mess of some sort. The only time I was saisfied with the results was removing rubbery plastc logos that were simply stitched on luggage. Crumpler, Eagle Creek and RIE have used them at one point it another.

There are tons of promotional items given out at conventions and business conferences, usually plastered with silk screen advertising. I considered researching the effectiveness of embroidering over the offending logo with a geometric graphic or the like. It's a shame to care all that stuff go to a landfill. The problem with many outdoor garments is perforating a shell and leaking.

It's all too messy. In some cases you might void the warranty, etc. Writing to manufacturers may have some ipact. Ultimately, we should vote with our wallets.

Delmar O'Donnell

Locale: Between Jacinto & Gorgonio
HD? on 11/14/2013 14:00:19 MST Print View

Harley Davidson is the trendy tattoo, you say?

Shoot. I just got my full-back Louis Vuitton tattoo finally completed last week, and it's already outdated?!

(JRinGeorgia) - F
wrong issue on 11/14/2013 20:00:39 MST Print View

Delmar, since this is BPL, the issue isn't the ethics of removing logos, the issue is the added weight of the ink when you mask the logos with a Sharpie...

Delmar O'Donnell

Locale: Between Jacinto & Gorgonio
On track. on 11/14/2013 21:02:36 MST Print View

Ah, right you are. Thanks for getting me back on track.

Don't get me started on that unnecessarily dense Sharpie ink...

Edited by Bolster on 11/14/2013 21:03:15 MST.

Joe Geib
(joegeib) - F

Locale: Delaware & Lehigh Valleys
Removal? How about Cover Up? on 11/15/2013 07:43:37 MST Print View

Removal might leave too many tiny holed in a fabric/membrane to be worth it.

Why not just do what they do on TV to cover logos (TNF, for example)?

They use gaffer's tape on the logos. Why not try and use Tenacious Tape for cover-up? Or use the Tape after logo removal, to seal up the holes?

jerry adams
(retiredjerry) - MLife

Locale: Oregon and Washington
Re: How to safely remove logos? on 11/15/2013 08:15:15 MST Print View


Will Newton
(Newts) - MLife
Strategies on 11/15/2013 10:46:30 MST Print View

The gaffer's tape is a thought, but... adding... weight? Blasphemy. ;)

*So* much more work to clone all the logos out in Pshop then to hairdryer 'em off. Although now you've got me thinking about setting up some sort of action that automatically recogizes and removes dead birds..

Man, tattoos are so old-school. I just gel my hair up into the Enlightened Equipment logo. ;)

Edited by Newts on 11/15/2013 11:26:19 MST.

Dena Kelley

Locale: Eagle River, Alaska
"How to safely remove logos?" on 11/15/2013 11:15:42 MST Print View

I understand the sentiment. I actively avoid brands that are too much into pasting their log on the front, back and every sleeve. I don't mind one tastefully placed logo. Actery'x usually isn't too bad but some other brands are just obnoxious. I've never gone to the extreme of trying to remove the logo, simply because I won't buy the item if I find it to be too branded to begin with.

(JRinGeorgia) - F
inside out on 11/15/2013 12:00:56 MST Print View

Why not wear the clothes inside out?

Greg Mihalik
(greg23) - M

Locale: Colorado
Re: "How to safely remove logos?" on 11/15/2013 12:11:02 MST Print View

"I won't buy the item if I find it to be too branded to begin with"


I vote with my $$s.

Edited by greg23 on 11/15/2013 12:11:36 MST.

Will Newton
(Newts) - MLife
+2 on 11/15/2013 12:21:25 MST Print View

Agreed on the 'not branded'... which rules out a lot of the lightest options. I feel like companies are getting wise to this, though; Arc'x has been progressively reducing the size of their logos (and moving them to the hem), and 'crossover' brands like Nau and Aether seem to think that unbrandedness is worth a $100 premium.

Delmar O'Donnell

Locale: Between Jacinto & Gorgonio
Avatar? on 11/15/2013 12:29:00 MST Print View

Hey Will, what brand jacket you wearing in your Avatar? I can't quite read it. If the darned manufacturer would've made it a little larger, I could see it.

Edited by Bolster on 11/15/2013 12:30:03 MST.

eric chan
(bearbreeder) - F
Re: +2 on 11/15/2013 12:31:29 MST Print View

the dead bird logos are more or less the same from a few years ago in size and placement ...

i still have some of the old "made in canada" ... and its generally the same

the funny thing is that the logo is the selling point to alot of people ive talked to on dead birds ... theres other reasons ... but the popularity of their giant logo beanies, its apparent that people buy it for the name ... in vancouver we see cars with dead bird stickers all the time

as to removing logos ... thats your choice but i wouldnt bother personally ... it would ruin the resale and possibly the "warranty"


Edited by bearbreeder on 11/15/2013 12:37:07 MST.

Will Newton
(Newts) - MLife
Mountain something on 11/15/2013 12:33:52 MST Print View

There's a character in the William Gibson novel "Pattern Recognition" (quite good, btw) who is physically allergic to visible branding. I think the outdoor community, and that hat in particular, has weaponized this particular affliction.

Jeremy and Angela
(requiem) - F

Locale: Northern California
Re: "How to safely remove logos?" on 11/15/2013 12:45:03 MST Print View

If the label is thick enough, I suspect a heat gun and patience would allow you to tease the logo off. (I've done this for a branded backpack with reasonable results.)

For other logos you might consider getting some heat-transfer material to cover the logo; it's probably the most durable option, and you can add in your own design if you like. If you have a local shop that makes promotional items they may be able to help you out, or have leftover scraps.

. .
(RogerDodger) - F

Locale: (...)
... on 11/15/2013 15:51:26 MST Print View


Edited by RogerDodger on 07/06/2015 22:10:10 MDT.

Dan V
(Supro) - F

Locale: Adirondacks
Embroidered on 11/15/2013 21:30:41 MST Print View

For embroidered logos, I've found that a shaving razor works very well. I have a pair of MHW Piero pants that [had] the nut logo prominently displayed on the thigh, and I took an old Gillette razor to the back-side of it and had it off in about 10 minutes. Goes without saying that you have to be careful, but it works really well. Now, for non-embroidered logos on puffys and the like, I have no clue, but I'm with the OP as far as reasons or removal.

Greg Mihalik
(greg23) - M

Locale: Colorado
Re: missing something on 11/15/2013 21:51:03 MST Print View

"There's a character in the William Gibson novel "Pattern Recognition" (quite good, btw) who is physically allergic to visible branding."

Well, almost - "...Cayce Pollard, a 32-year-old marketing consultant who has a psychological sensitivity to corporate symbols..."

and, +1 for Willam Gibson

Edited by greg23 on 11/15/2013 21:52:02 MST.

jim logan
(jim_logan) - MLife
Also anti-emblazend brands on 11/16/2013 06:18:59 MST Print View

I strongly dislike labels and I, too, avoid brands with large ones (North Face leaps to mind). The only Patagonia item I ever had was simple to deal with as the label was stitched on; soon I had a generic item. Living where I do, I occasionally get things from LL Bean and I will try to pick colors which negate the legibility of the labels, and that has worked ok (not great, but ok). I have found a local seamstress who is tickled to cover labels on down jackets and other things with varied items: once a Moose patch and other times colored calico cloth approximating the jacket's color. That probably adds weight but I am sure I sleep better for it -- seriously.

I cannot fathom how people get so enthusiastic about free advertising for corporations (even though we now know that corporations are people, too). In a local Wal-Mart the other day I saw a man with the Carhart logo tattooed up his arm. I know I am missing something and it must be important. Additionally, I cannot even begin to understand why grown men and women need to parade around in jerseys with sports players' names on them! Have these people no lives or identities of their own? It's bad enough that jerseys have names on them ("team sports?") and that they are marketed to little ones, but grown people needing this security blanket? I will admit that those in this area who sport jerseys with Yankee names on them are probably showing how tough they are!

(JRinGeorgia) - F
advertising on 11/16/2013 06:51:27 MST Print View

Because they don't think of it as advertising for corporations, they think of it as advertising for themselves. They wear the corporate logo as some sort of symbol to display to the world about who they are.

David Thomas
(DavidinKenai) - MLife

Locale: North Woods. Far North.
Re: Re: Re: How to safely remove logos? on 11/16/2013 14:24:45 MST Print View

>"there are three kinds of people in the world
- those who can count, and
- those who cannot."

There are 10 kinds of people in the world - Those who count in Binary and those who don't.

Eric Blumensaadt
(Danepacker) - MLife

Locale: Mojave Desert
Clinging on 11/16/2013 14:44:39 MST Print View

The Buddha warned against "clinging" to material things but we 21st century 'Mericans have been so brainwashed that we either don't often notice labels and logos or we display them prominently in hopes others will notice and envy us.

However the female of our species (ex. our oldest daughter)is ESPECIALLY prone to "labelism. Our daughter just has to have the top brands of everything from cars to appliances to clothes (hers & her kids'). From the Audi to her Jummy Choo shoes that girl is totally into labels.

I will not buy POLO clothes just because of the blatant "labelism/logoism". I black out the BUSHNELL label on my binoculars strap and unstitch logos on packs and other gear.

The one "logo" that I have to display prominently is "SKI PATROL" on my parka and first aid fanny pack. I don't mind because it is an important identifier for the area's clients.