Lulz...the entire homepage has a bunch of images "removed at legal request"
I wanted to see just how "hipster" they were based on Eugene's allegations. Well they were formed in Brooklyn when a barista introduced Abe and Tyler to each other who were working on perfecting commuter biking clothes... The company's logo and name (black swan and outlier respectively) are also taken directly from Taleb and Gladwell books (authors focused on topics of exception, the rare and unique, just like every Hipster views themselves).
Wow...the clothes actually looks legit on paper but not worth the price. And I have moral issues supporting multilayered irony or allusion thats so obvious you don't even need the "ous."