Looks neat, but their marketing guys should really be put in a small dark (hermetically sealed) box:
“ Nikon’s new 1 J1 camera allows consumers to have confidence in a new way to express themselves, with amazing speed, versatility, ease of use and portability.”
Which tells me absolutely nothing except that they have big mouths and little knowledge of the rest of the market.
" The new Nikon 1 system is a completely original concept, engineered specifically to strike the ultimate balance of performance, intuitive simplicity and portability to chronicle life like never before."
I am sure I have read that before, at the release of every other camera over the last 10+ years. Sigh.
" Furthermore, the J1 camera makes a personal style statement with a variety of matching colored camera bodies and lenses."
That does worry me. Is this a camera or a yuppy phone?
" The heart of the new J1 camera is the new Nikon developed CX-format, 10.1 megapixel High-Speed AF CMOS sensor that helps make this camera the pinnacle of portable performance."
Plenty of 10 Mp cameras around. And next year's release will be another 'pinnacle'.
Yeah, I know, I am being nit-picking. Or grumpy. Or cynical.
But wouldn't it be nice if they gave us some real DATA?