"Now would we have that attitude towards BP or Goldman Sachs?"
No, because I don't have a relationship with BP or Goldman Sachs. I value relationships, and I'm willing to give a little extra to those with whom I have them. While I don't know Bender personally, I've chatted with him on this site, I've chatted with him via email, and I've purchased from him in the past. All of those communications have been positive experiences. To me, this means something. May mean nothing to you.
Obviously, my attitude/feelings could change with additional information. We don't have that yet, so rather than quickly abandon a friendly relationship, I'm willing to wait until I find out more.
"Unless Bender is dead, in a coma, or in a foreign prison he has not acted with integrity"
That's what I love about you Nick, your steadfast black and white take on the world. Me, I like all those interesting shades of gray you're missing out on. ;-)