Replace URL with the link, the quotes are required,
and 'target string' with something relevant.
Like, for URL ------- http://www.backpackinglight.com
and for 'target string' -----BPL
It would look like this -
Edit: suggested on 10/15/09 - the BPL Post mechanism does not handle an @ sign in the URL, e.g. used by Flickr in a Group Name, but you can get around this by replacing the @ symbol with %40